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I'm sending out the following message below on behalf of the Ontario Library Association's Special Library Committee. I think this pre-conference is fairly relevant to art libraries in terms of promotion. Regards, *Effie Patelos, MI, BArch, BES* Librarian Shore + Moffat Library John H. Daniels Faculty of Architecture, Landscape, and Design University of Toronto 230 College Street Toronto ON M5T 1R2 ___________________________________________________________________________________________________________________________________ *Mini-Marketing: Lessons from Small Libraries* Start the New Year with new ideas and new strategies for your information centre! Join OLA’s newest committee — the Special Library Committee — for with an informative half-day pre-conference on how to market your information services. Learn how to align your information services with the strategic objectives of your parent organization, how to develop a value proposition, and the best applications of a hard sell versus a soft sell. We will also be sharing our experiences with balancing* *the expectations of management and clients, reaching out to and educating the client, and applying all of these lessons to personal marketing. Learn from our guest speakers from: - Department of Justice Canada - Halton Healthcare Services - Legislative Assembly of Ontario - Epilepsy Toronto - CPP Investment Board When: *Wednesday, January 30th, 1-4pm* Where: Metro Toronto Convention Centre Website: http://www.accessola.org/Documents/OLA/Super%20Conference/2013/Pre-conference%20workshops.pdf(see page 6) *Cost and registration* OLA/Affiliate Member: $85* Non-member: $115 Students/Retired/No-Income: $45 *Registration website: http://www.badgestudio.com/ola/myOLA.htm * *If you are a member of any of the following, you are entitled to the Affiliate Organization rate of $85: APLA; ABQLA; Sask LA; OHLA; BCLA; NWTLA; OALT/ABO; NSLA; LAA; NLLA; NLA; MLA; YLA; TSLIS Network ~~~~~~~~~~~~~~~~~~~~~~ Mail submissions to [log in to unmask] For information about joining ARLIS/NA see: http://www.arlisna.org/join.html Send administrative matters (file requests, subscription requests, etc) to [log in to unmask] ARLIS-L Archives and subscription maintenance: http://lsv.arlisna.org Questions may be addressed to list owner (Judy Dyki) at: [log in to unmask] ~~~~~~~~~~~~~~~~~~~~~~