Tom Eckersley is one of the foremost British poster designers and graphic communicators of the twentieth century.  From the ‘Keep Britain Tidy’ campaign to advertisements for Gillette and Guinness, VADS is pleased to announce that a further 100 images from the designer’s archives have now been made publically available online.

Eckersley used bold simple designs, coupled with memorable slogans, for iconic brands such as Guinness; General Post Office; British Railways; London Transport; and Gillette.  Eckersley was also a teacher of poster arts and established the first graphic design course in Britain at the London School/College of Printing (now College of Communication, part of University of the Arts London).  This latest addition also includes a number of Eckersley’s artworks as well as other printed items.

The collection was formed by Eckersley and is held at the University of the Arts London Archives and Special Collections Centre.

The archive has been digitised by the University of the Arts London and made available online through the ‘Enhancing VADS’ project, funded as part of the Enriching Digital Resources programme from JISC.

For more information and to search and browse the collection, please see the Visual Arts Data Service (VADS) website at: http://www.vads.ac.uk/collections/TEC