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Dear Colleagues:

Our main library has a loosened pollicy that allows beverages in the
library as long as they are in "covered" containers.  On the other hand,
we will not allow this in the Frick Fine Arts Library.  Due to the more
liberal policy in the main library (that will soon construct a coffee
shop on one floor INSIDE the library), our challenges with preventing
food and drink in our library have increased.

I am, therefore, beginning to work on a PR campaign that is visually
oriented that will catch the attention span of undergrads.  Do any other
art libraries have such a visual PR campaign in place?  Please share
your thoughts and ideas with me.

By a visual campaign, I mean a multiple presentation using the same
design.  No one reads the subtle, calligraphic signs we have had for
years.  I think we need to grab the attention of the Generation Xers and
Nexters who haev grown up with the Simpson's, video-games, etc.

For example:  signs on each table in the Reading Room that show an
artwork featuring food and/or drink overlaid with the "forbidden"
graphic (the circle with a line through it), strips put in each book
retrieved from the stacks and given to each patron in the Reading Room,
a screen saver on each public device, a sign seen before patrons enter
the library.

I appreciate any ideas you can share with me!

Ray Anne Lockard

--
Ray Anne Lockard, Head Librarian
Frick Fine Arts Library
University of Pittsburgh
Pittsburgh, PA  15260
Voice:  412-648-2411
Fax:  412-648-7568
E-Mail:  [log in to unmask]

"A book should be a ball of light in one's hands."
Ezra Pound

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